The Exchange

About Project

Our holistic rebranding approach resulted in a total transformation of the PX/BX stores into The Exchange, emotionally connecting with shoppers across every touchpoint of the brand experience from physical to digital.

Our Involvement:

Global Rebranding
Competitive Audit
Focus Groups
Consumer Research
Brand Strategy
Concept Development
Naming
Brand Development
Advertising Campaign Development
In-Store Signage
Point-of-Sale
Packaging

Live Project

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Packaging

Gran Gala Italian Liqueur

How We Work

Learn more about our creative process

Contact Us

Let’s create something great together