When Buffalo Jump Design® Agency began Working with Dixie Cups and Disney, we created packaging and cup design to work throughout all seasons of the year.
Buffalo Jump Design partnered with Dixie Cups and Disney Studios to create a packaging design that captured the charm of Winnie the Pooh while ensuring year-round retail appeal.
The result? A beautifully crafted, evergreen design that resonated with families, increased sales, and strengthened brand loyalty.
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Dixie Cups, a household name in disposable dining, needed to create a packaging strategy that would:
With retail shelves packed with options, Dixie Cups wanted a design that was both visually engaging and emotionally resonant—one that would make consumers feel the nostalgia and warmth of Disney’s beloved Winnie the Pooh.
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Buffalo Jump Design stepped in to craft a packaging solution that would not only meet but exceed expectations.
Exclusive Access to Disney’s Vintage Art
Working closely with Disney Studios, we incorporated original vintage illustrations of Winnie the Pooh and friends, bringing a nostalgic touch that both parents and kids adore.
A Four-Season Design Strategy
Instead of a one-time campaign, we developed a design that reflected spring, summer, fall, and winter—ensuring evergreen retail relevance and long-lasting appeal.
Seamless Packaging Integration
We created a cohesive look across both cups and outer packaging, ensuring strong shelf presence and brand consistency.
Press-Ready, Production-Optimized Files
Buffalo Jump handled everything from concept to final artwork, delivering print-ready files for smooth production and launch.
Boosted National Sales – Consumers immediately gravitated toward the new design, driving a measurable increase in retail purchases.
Stronger Brand Loyalty – By aligning with Disney’s timeless storytelling, Dixie Cups deepened its connection with families.
Retail Standout – The four-season artwork gave the packaging a distinct edge, making it visually engaging and relevant all year long.
Buffalo Jump Design didn’t just create a cup or a box—we crafted a storytelling experience that made Dixie Cups a must-have for families. By blending Disney’s magic with smart retail strategy, we helped Dixie Cups gain a stronger market presence and a lasting connection with consumers.